You've put the final touches on your product and you're getting the goosebumps you usually feel right before you start publicly launching. But then, feelings of anxiety come in as you realize that your next launch needs to be bigger and better than the one before to reach your income goals.

Successful launches need flawless PR and marketing behind them. You need more attention, more people and more sales. It's time to hand off your PR and marketing strategy and plan to the pros.

With The Fireworks Effect, you get three months of dedicated support and counsel from me as I direct and manage your PR and marketing program for your upcoming product launch.

This is what life looks like after you work with me: 

  • You have more free time during your new launch, because your PR and marketing is taken care of for you.
  • Your blood pressure doesn't go up the roof when you have to promote a new product, because you have a clear strategy and systems in place to make marketing and promoting fun again.
  • You leap out of the bed with excitement (and not alarm) because you know your marketing is working for you, even while you're sleeping, with RTs out the roof and PayPal notifications in your inbox. 

Streamline your success by working with me:

  • You save at least 10 hours a week of your time on PR & marketing because it is handled for you.
  • You save thousands of dollars in advertising because you're investing in a program where you don't have to pay to play. 
  • You have an experienced accountability & strategy partner that will manage and dominate your PR & marketing plan.

$5600 (payment plan is available)

**Only 4 spots available, so book today!**

First, schedule a consultation call with me so we can discuss your needs and goals and if we're the right fit for each other.

This is what happens after you book with me:

  • After you click the button to schedule your call, you'll choose a time and date that works for you to chat with me.
  • Once we have our consultation call (and we determine we're a good fit for each other), I will send you an email to direct you to the page to purchase the package.
  • Purchase the package, and take the night off! We'll get started working together immediately.

This is what you get when you purchase the package: 

  • 1:1 90-minute deep dive session into your biz
  • Launch plan that includes PR & marketing strategy, goals and measurement tactics
  • 6 status calls (2 per month)
  • Up to 10 pieces of content created to support your marketing goals (i.e. creation of sales funnels, emails/newsletters, pitches/press releases, social media editorial calendars, blog posts, referral/influencer program, media relations - this doesn't include design)
  • Implementation of the agreed-upon launch plan for our 3 months of working together
  • Weekly status email recaps
  • Wrap-up/results recap



Who is this package for: 

  • Entrepreneurs/small biz owners who want to outsource their PR & marketing for an upcoming launch. 
  • Entrepreneurs/small biz owners who mainly sell products (digital or physical) online. 

Who is this package not for: 

  • Entrepreneurs/small biz owners with a storefront or a brick-and-mortar business.
  • Entrepreneurs/small biz owners who want to launch a new service.

Hi, I'm Erica! As a PR and marketing strategist, I help entrepreneurs who want to energize and amplify their business with the right marketing strategy and more sales. I've gotten my clients' companies in USA Today, Forbes and WSJ's MarketWatch, for example, and that's just media coverage. My expertise in content creation & marketing, media and influencer relations, social media management and marketing communications have gotten my clients noticed in their saturated market, increased sales despite their competition and a larger community of raving fans that buy and buy again with no hesitation.


1. Is there a payment plan available?
Yes, a payment plan is available.

2. When will I get started working with you?
As soon as you book your discovery call and we determine we're a good fit, you can immediately book my services and we'll get started right away!

$5600 (payment plan is available)

**Only 4 spots available, so book today!**

First, schedule a consultation call with me so we can discuss your needs and goals and if we're the right fit for each other.